LIXIL Brands Win Multiple Awards From Distinguished International Design Competitions

Apr 15, 2019

PISCATAWAY, N.J. (April 15, 2019) – The American Standard, DXV, and GROHE brands, part of LIXIL Americas, maker of pioneering water and housing products, have been recognized with multiple honors from two prestigious design award programs.


The Cayenne semi-pro kitchen faucet from American Standard and the AT200 LS SpaLet from DXV have both won 2019 Red Dot: Product Design Awards. The Red Dot Award is one of the world’s largest design competitions, and in 2019, designers and manufacturers from 55 countries entered more than 5,500 products in the competition.


Winners of the 2019 GREEN GOOD DESIGN Award include the GROHE Euphoria 260 multi-function shower head, the American Standard Spectra shower collection, and the DXV AT200 LS SpaLet. Presented by The European Centre for Architecture Art Design and Urban Studies and The Chicago Athenaeum Museum of Architecture and Design, the GREEN GOOD DESIGN award distinguishes innovative industrial designs that display forward thinking and progress toward a healthier and more sustainable world.


“Our talented team of designers is relentlessly pursuing unique, innovative new ways to drive kitchen and bath product innovation to improve daily life for consumers,” said Katty Pien, chief marketing officer of LIXIL Americas. “Design is a part of everything we do, and it is a sincere honor to receive this meaningful acknowledgment from some of the most respected award competitions in the world for the American Standard, DXV, and GROHE brands.”


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Nora DePalma, Dialogue

For LIXIL Americas - American Standard, DXV, GROHE





American Standard makes life healthier, safer and more beautiful at home, at work and in our communities. For more than 140 years, the brand has innovated and created products that improve daily living in and around the bathroom and kitchen for residential and commercial customers. It has been recognized with 83 product innovation and design awards in the past five years. American Standard is part of LIXIL, a global leader in housing and building materials products and services. Learn more at, or follow us at,,,,



DXV is a portfolio of luxury bath and kitchen products that reimagines the most influential design movements during the past 150 years: Classic (1890-1920), Golden Era (1920-1950), Modern (1950-1990), and Contemporary (1990-Present). The brand has been recognized with 23 product innovation and design awards in the past four years. DXV is part of LIXIL, a global leader in housing and building materials products and services. Learn more at, or follow us at,,,,



GROHE is the world’s leading provider of sanitary fittings and a global brand, dedicated to providing innovative water products. For many decades, GROHE has been committed to the brand values of technology, quality, design and sustainability that all illustrate GROHE’s commitment to creating exceptional experiences and to delivering “Pure Freude an Wasser” (Pure Enjoyment of Water). With its engineering, innovation and design activities firmly anchored in Germany, GROHE products bear the badge of quality “Made in Germany,” ultimately strengthening the customers’ confidence in the brand. The success of GROHE has been recognized with around 300 design and innovation awards in the past 10 years alone. GROHE is part of LIXIL, a global leader in housing and building materials products and services. GROHE America has an office located in the heart of the Flatiron district that houses the GROHELIVE! Center, an interactive showroom created for inspiration and collaboration.


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LIXIL makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; design, an entrepreneurial spirit, a dedication to improving accessibility for all, business growth. Our approach comes to life through industry leading brands, including LIXIL, GROHE, American Standard, INAX, and TOSTEM, as well as specialty brands such as DXV. Over 70,000 colleagues operating in 150 proud to make products that touch the lives of more than a billion people every day.


LIXIL of the LIXIL Group Corporation (TSE Code: 5938), the listed holding company for LIXIL’s portfolio of businesses.  


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In order to appraise the wide scope of design in a professional manner, the Red Dot Design Award is broken down into the three distinct disciplines: the Red Dot Award: Product Design, Red Dot Award: Brands & Communication Design and Red Dot Award: Design Concept. With more than 18,000 submissions, the Red Dot Award is one of the largest design competitions in the world. In 1955, a jury convened for the first time to assess the best designs of the day. The name and brand of the award were developed in the 1990s by Red Dot CEO, Professor Dr. Peter Zec. Since then, the sought-after Red Dot is the revered international seal of outstanding design quality. The winners are presented in yearbooks, museums and online. Further information:



The Chicago Athenaeum ( is a global nonprofit education and research institute supported by its members. Its mission is to provide public education about the significance of architecture and design and how those disciplines can have a positive effect on the human environment.



The European Centre for Architecture Art Design and Urban Studies is dedicated to public education concerning all aspects of the built environment - from entire cities to individual buildings - including the philosophical issues of arts and culture that ultimately give the final shape to design. A high emphasis exists on contemporary values and aesthetics, conservation and sustainability, and the theoretical exploration and advancement of art and design as the highest expression of culture and urbanism.


AT200®, Cayenne®, DXV®, and SpaLet® are registered trademarks of AS America, Inc.

Spectra™, Spectra eTouch™, are trademarks of AS America, Inc.

Euphoria® and Smart Rain® are registered trademarks of GROHE AG.


WaterSense® is a registered trademark of the U.S. Environmental Protection Agency (EPA).


The GOOD DESIGN® is a trademark of The Chicago Athenaeum and The European Centre for Architecture Art Design and Urban Studies in the E.U.



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