While smart toilets have long enjoyed popularity abroad, they haven’t made a splash — no pun intended — stateside until more recently.


“The majority of Americans just haven’t grown up using smart toilets and bidets like in Japan where 78 percent of households have them,” Jeannette Long, vice president of brand marketing at plumbing giant American Standard, explains. However, within the last few years, more and more manufacturers have been introducing smart models to the U.S. audience. “Although it still remains a very niche market, there’s an uptick in demand. Particularly interested are U.S. residents who previously lived in countries where this type of toilet is standard, global travelers and those who appreciate new technologies.”


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